Undergraduate Advertising, Marketing & PR Careers

Advertising, Marketing & PR Essentials

Still at university? Starting to think about what you’re going to do once you’ve graduated? Thinking of getting into the Advertising, Marketing & PR sector? Well, you’ve come to the right place. Check out the articles below and you’ll get the essential facts, a good insight into the industry and some advice on what you should be doing to maximise your time at university.

Undergraduate: Quick Facts Box

Interested in the Advertising, Marketing & PR sector? Want to know the basic facts? Check out our Quick Facts Box. We’ll tell you all the ...

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Undergraduate: Overview

Stereotypes & misconceptions: What you might have already heard. The phrase ‘advertising, marketing and PR’ often conjures up imag...

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What is an Integrated Marketin...

Some agencies specialise in digital marketing; some focus their efforts solely on experiential marketing; and others do nothing but direct marketin...

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The Future: Digital Marketing,...

Social media and social networking have become even more essential elements of the broader marketing and communications mix this year, settling the ...

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Under Pressure: Coping with th...

Learning to juggle… “Pressure, pushing down on me, pressing down on you…” I think we all know how Freddie Mercury felt...

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During the Holidays

Make the most of it! As my ever-so blunt father once put it: “make the most of your university holidays, because this is the most free time ...

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Do I Have to Be Creative? The ...

When I tell people I work in advertising, I'm persistently faced with the same question: “ooh, what adverts do you make?” My r...

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Going the extra mile: Working ...

What’s this all about? As any employer or postgrad student will tell you, getting good qualifications or a university degree under your bel...

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Mix it up: Balancing your soci...

Variety is the spice of life… In a time when employers are looking for so much more than ‘just’ a degree, it’s important...

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Commercial Awareness: Understa...

In this day and age, you will no doubt have noticed that many employers seem to be talking about ‘commercial awareness’. If you’r...

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University is like a Fairgroun...

Highs & lows… It’s true! University is like a fairground ride; daunting, captivating and exhilarating. In fact, as any student w...

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Dealing with Stress at Univers...

It is estimated that 13.5 million working days are lost due to stress-related illnesses every year. This makes stress, depression and anxiety the la...

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Shop Cheap, Eat Well, Be Happy...

Standing on your own two feet can be a surprisingly expensive business. All of a sudden, the things you took for granted in your kitchen at home, i...

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